Choosing The Right Domain Name For Your Website

When it comes to creating your online empire it can sometimes be a bit overwhelming when coming down to choosing the right domain name. Let me explain how you can go about getting the right name for your project.

Choosing Your Name

Firstly you need to have a think of what name you actually want and also a list of variations if you cant get the exact name. The internet has been around for a long time and many names are more than likely to be already taken. So its important for you to have a few ideas jotted down.

Keep the name as short as possible and easy to remember. If your project is in a niche it can also help to have that niche in the name so the customer knows exactly what it is you do. i.e JohnPlumber, daveElectrics etc.. i would recommend trying to stay away from long names like JohnDoePlumberInTheWestAreaOfCalifornia.net as its a mouthful and a nightmare to remember.

Picking the right tld

Tld stands for ‘Top Level Domain’ and it means the end bit after the dot in your website name. e.g .com, .org, .net, .biz and so on. Getting the most popular tld .com can be quite tricky, although depending where your project will operate can help. If your project is based in the uk and your struggling to get a .com then a .co.uk can be a good option. If your based in germany then .de will be good, if your based in wales then a .wales or .cymru can be good. Mainly in my opinion I would try for a .com and then work to your local area. I would try and stay clear of the others as they can confuse your project.

There are new tld’s released every year and they can be really random. You can get domains like .guru, .cool, .kim, .aerospace, .technology and a whole heap more. I wont discourage you to get these because if you are in that industry, it could become an asset. Although if you are for example a plumber then getting a johndoe.aerospace will be very random and clients might not think its a real website link. You need to be mindful of how the name would be perceived by your audience.